Hot Marketing Tips for Writers (Part 13)

camden markets entrance

camden markets entrance (Photo credit: Wikipedia)

It’s  a crowded marketplace for a writer these days. The web is crammed wall to wall with scribes, all vying for attention. If the online avenues for writers were Camden Market in London, or the Ferry Plaza Farmer’s Market in San Francisco, the stall holders would stretch right up to the water’s edge, respectively the River Thames or the Pacific Ocean. It’s easy to see why some drown in the choppy waters of self promotion.

So how does a writer stand out in the crowd?

The key is to BE ORIGINAL.

If you’re a writer of crime thrillers, the last thing the world needs is a funny little Belgian detective with a twirly moustache. Create a detective who likes to line-dance while solving cases. If nothing else, it may add a musicality to the work.

Vampires are all the rage in literature at the moment, but why jump on that bandwagon? There are hundreds of writers creating vampire novels . Look for an alternative – a good place to start might be used car salesmen. Or politicians.

Erotica is also very popular at the moment. If you are tackling this subject, try to find a different angle. Aristocrats swinging naked from chandeliers is so passe, and a lady’s heaving bosom in the presence of a gallant cavalryman belongs to yesterday. Perhaps try a vampire love story?

Science fiction covers such a broad spectrum, and yet there can still be a tendency for the writer to veer towards familiar themes such as aliens and spaceships. And other worlds. It might be a cunning twist to introduce a time-travelling erotic vampire.

Never give up hope.

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16 thoughts on “Hot Marketing Tips for Writers (Part 13)

    • Yes, I’ve slowed down a bit just lately, am working on full-lengthMS, and it’s a slow ride at the minute. Also, gearing up for NaPoWriMo next month, so that should see an increase in posts hopefully.

    • Yes, I know what you mean, but hasn’t literature always been a bit like that? Even in hardback/paperback the best seller charts are rammed with cookbooks and celebrity biographies, so it just evolves naturally, along with the rest of the world, fast lane to slow lane.

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